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Boohoo Group - Windfall if shares rise 35p → 300p

January 2026

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • DEBS
The early press reaction to DEBS’ November results was to write the group off as yet another casualty of fast fashion’s prolonged slump, homing in on a stark 23% fall in first-half revenues. Yet, as is often the case with supposedly terminal declines, the headline numbers obscured early signs that the business may finally be finding its footing. DEBS is, of course, the rebranded Boohoo (although its largest shareholder has not allowed it to change its name), and so it is unsurprising that much of the commentary has remained fixated on the group’s youth-focused labels - PrettyLittleThing, boohoo and boohooMAN - which once powered the majority of sales before losing momentum at an alarming rate.  However, a ruthless programme of cos ...

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With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

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