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Supreme - Intensive new product development on drinks side

August 2025

Investing in shares may lose you all or some of your money. Past performance is no indication of future performance. Some of the shares recommended here may be small company shares, which can be relatively illiquid and hard to trade and this makes such shares more risky than other investments.

  • Epic Code:
  • SUP
  • Price:
  • 190p
Supreme started out selling batteries in the 1990s - cheap, fast-moving, stacked high - which CEO Sandy Chadha would source on the grey market in Germany, bring to the UK and then sell in bulk to convenience shops. But under the relentless drive of  Chadha - who brings an owner’s eye to the business, having inherited it from his father who founded the company in 1975 - Supreme has since become something else entirely: a vertically integrated manufacturer, licensee, brand owner and distributor of fast-moving consumer goods, stretching from nicotine to nootropics, soft drinks and protein powder. And now? Tea. One of the key product areas Chadha has focused on in recent years has been Vapes, principally its own 88vape brand. And even ...

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With small companies there is an above average degree of risk compared to buying blue chips. Please be aware that we have not assessed the suitability of any of these investments for you. The newsletter simply states a personal view and diarises the editor’s investment decisions. Please speak to your stockbroker or other qualified individual to ascertain whether any of these companies mentioned would form useful additions to your own portfolios. Past performance is no indication of future success.

All material on this website is protected by copyright. You may use Information retrieved from the www.scsw.co.uk website for your own personal non-commercial use which means that you may not sell or copy this information to any third party without prior written consent. ISSN 1358-183X

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